The Powerful Link Between Emotions and the Customer Experience for Utilities

Customer communications are often stale and impersonal, simply regarded as a tool for information sharing. But they don't have to be. They can be a strategic weapon in improving customer experiences.

By making the impersonal personal, organizations create emotionally connected – and more loyal customers. Organizations that excel at making every connection count stand to reap the rewards of an engaged customer base.

  • Country
  • United States
  • Solution
  • Biller Solutions, Electronic Billing & Payment Solutions, Mobile Solutions, Output Solutions, Risk & Compliance
  • Industry
  • Utilities
  • Published
  • February 2019