Where to start
Once your digital strategy is in place, here are some digital experiences to consider:
Enable consumers and small business customers to start the process of opening a new account or applying for a loan and mortgage through any digital channel, in a simple and intuitive way.
For example: Northwest Bank saw the importance of digital transformation in customer acquisition. Between 2021 and 2022, the bank increased digital account openings by 173% with Deposit Director Flex, designed to support end-to-end mobile applications and a consistent online experience across channels.
Provide simple and fast access to a range of digital payment options users need – from bill pay and person-to-person tools like Zelle® to account-to-account transfer options.
For example: When the Milford Bank rolled out Zelle, employees immediately adopted it, which quickly translated to customer adoption. Jorge Santiago, the bank’s Executive Vice President, explains, “The speed and ease-of-use of Zelle has been positively received by customers. As one customer said to our Call Center, ‘This is too easy’.”
Help users manage budgets, track spending and access the financial management support they need.
For example, FinLocker chose the AllData Aggregation platform to help lenders create a digital borrowing process. But it found a larger opportunity in consumer engagement by seeing a bigger picture of consumer behavior.
Make it quick and easy for users to get a new card, use it digitally or physically, manage it on the go and understand spending habits
For example: Cornhusker Bank recently transformed their debit card platform with CardHub, enabling everything from digital onboarding and rapid card replacements to transaction alerts and self-service card management – all at a lower cost and fewer service calls for the bank.
Preparing for what’s next
Consumers and businesses will always expect financial institutions to adapt to the ways they live and work today – and anticipate what they need tomorrow. Financial institutions that can successfully execute their visions for digital engagement will gain the most momentum.
Fiserv is here to help. Experience Digital is a reflection of our commitment to continually evolve our offerings to help you stay ahead of emerging technologies, marketplace developments and changing consumer expectations.
Learn how to move forward in your digital journey.