As customer expectations evolve, financial institutions are required to be nimble and innovative to survive and win in this ever-connected environment.
By 2025, IDC predicts that the total amount of digital data created worldwide will rise to 163 zettabytes, ballooned by the growing number of devices and sensors. Analytics driven by artificial intelligence/machine learning (AI/ML) play a key role to:
With this holistic approach, financial institutions strive to transform isolated customer interactions into a seamless, end-to-end customer journey.
Analytics Services from Fiserv helps banks and credit unions integrate data, enabling them to offer value-added functionality and services based on the insight derived from historical and near real-time data. Our packaged services include customer segmentation and target marketing, customer churn management, digital analytics, fraud and risk management, customer servicing and operations analytics.