Financial institutions have an opportunity to generate added value from the mobile channel through cross-selling products. With the right tools and technologies, selling of these products via the mobile channel will grow wallet and market share.
As the trade media focuses on the still-fragmented activity in mobile proximity payments and the mobile wallet at the point of sale, financial institutions are being distracted from the real and immediate opportunities within mobile payments.
By allowing consumers to use their mobile device’s photo and video features to conduct financial business, financial institutions can strengthen relationships with profitable accountholders, generate new revenue opportunities and reduce service costs.
Mobile-only users – or "mobivores" – are a fast growing segment in the mobile banking population. Serving the small but growing number of mobivores will require financial institutions to think differently about the mobile channel.
Businesses have unique needs for digital cash management tools and advanced capabilities beyond the needs of the retail user. A complete digital business banking experience deepens relationships with business customers and increases transaction volume and revenue.
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For more information on Mobile Solutions and other Fiserv solutions, call us at 800-872-7882 or contact us.