"Notifi will be key in retaining customers in the future, but also in attracting millennial customers. We're hearing from customers that real time is almost an expectation in today's world. So, it's not just the millennials. It's really all age segments of our customers," said Lisa Harris, first vice president, chief operating officer, Home Federal Bank.
Notifi offers the convenience and immediacy that customers are looking for in their daily lives, and financial institutions can gain significant efficiencies in their customer service processes.