Instant, convenient and on consumers' terms aren't just the driving forces for digital channels; they're also changing people's expectations for the physical branch. As the branch continues to evolve from transactional to high-touch service, instant card issuance is a service consumers will appreciate – and increasingly expect. Even better, instant issue puts activated cards in people's hands, encouraging immediate use while building satisfaction and revenue for the institution.
This infographic supports the Expectations and Experiences quarterly consumer trends research. The information shows how consumers get their debit cards today and provides valuable insight on why financial institutions need to leverage in branch card issuance as an extension of their card program management.